Mint Considers Selling Anonymized Data from Its Users

According to a report from Bloomberg today, Mint.com's CEO Aaron Patzer is considering selling anonymized data about the service's users. Mint, the online personal finance aggregator, obviously sits on a lot of very interesting data, some of which the company has shared on its blog now and then.

Given that this was just a short interview, the details about this plan are more than vague, and it would be interesting to know what kind of data Mint might be planning to sell. What is clear, though, is that Mint will have to be very careful if it doesn't want to scare away its customers.


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